• In order to make a profit, businesses must learn how to reduce costs while increasing revenue. By investing in computer technology, many business owners are able to do just that, while increasing the quality of customer service. Innovations in computer technology have allowed business owners access to touch-screen interfaces, adding many advantages to the way they serve customers, as well as expanding their potential customer base.
  
  

Saves Time

• Several businesses use touch-screen technology to accelerate their speed of service, allowing customers to serve themselves at touch-screen kiosks. Customers use these self-serve kiosks for simple services, such as purchasing movie tickets, paying bills or accessing account information quickly. As a result, businesses can offer shorter lines and reduced wait times for other customers, while reducing the need to hire, train and pay employees.
  
  

Improves Accessibility

• Impaired individuals can use touch-screen technology, especially those who find using a mouse or keyboard difficult. For example, touch screens often organize information in a clear and simplified way, so visually-impaired individuals can operate them. Similarly, disabled patrons who have difficulty speaking or standing in long lines can take advantage of touch-screen technology to access information easily and at their own pace. In addition, touch-screen interfaces are often so easy to use that even people with little or no experience using computers can operate one with minimal or no supervision.
  
  

Saves Money

• Business owners who utilize touch-screen kiosks save money because they don't have to hire, train and pay as many employees; the computer will do the same job. For example, grocery stores that install self-serve cashier stations allow customers to scan and pay for goods without the intervention of an actual sales person. In environments where hiring cashiers is essential, they perform their jobs with increased accuracy and speed because touch-screen technology simplifies operations so tasks are completed smoothly. For example, cashiers who use touch-screen technology to handle sales, returns and refunds have fewer chances to make mistakes while decreasing each customer's checkout time. By increasing the speed and accuracy of each transaction, the business can handle more customers and sales, increasing profit.
  
  

Durable and Sanitary

• Restaurants, health care clinics and hospitals can take advantage of touch-screen technology, especially since screens clean easily. Typically, screens are constructed out of glass, making touch-screen technology a durable and easy-to-clean interface in environments where cleanliness is important.