Home Based Business - What is Stopping You? Seth Godin May Have the Answer
I was just reading an interview with Seth Godin, a very popular speaker, book writer and the creator of Squidoo.
Naturally the concept of the lizard brain came up.
If you don't know; it's the way Seth describe our tendency to fit in, not be different or stir things up, in other words, conform.
The interviewer asked how do you get out of the Lizard brain? He had a number of ideas including will power, habits that reduce it's influence or just letting it run loose and not give in.
He then discussed Seth's idea of shipping which is really just action; doing something.
It occurs to me that shipping is probably the best way to shake loose the hold of the lizard brain.
Sure make a plan.
But then execute it.
And keep executing.
And after that? Yup, you got it, execute some more.
I come from a tech background with project management and there is a place where the tendency is to cover all the basis before doing something.
Many projects just don't launch.
That is sometimes good, but I believe a great many opportunities have been missed due to a lack of action because that lizard brain was keeping us from stepping out of the norm and trying something different and probably unknown.
We live in a time when the people are looking to have greater control in their lives and want more security but are apprehensive of the risks involved in taking that control for themselves.
How about you? Me? I finally realized that the lack of security is so prevalent in our society; even our classic "safe" jobs, that it was time to take matters into my own hands.
Sure it was scary at first.
I was used to over 20 years of employment and contracting with various employers.
But the fact that they couldn't give me a better guarantee then doing it on my own, forced me to accept the only logical conclusion; it was far less risky to have my own business than to rely on someone else managing theirs for my employment.
This realization caused me to act and get past my "lizard brain" and its false sense of security in typical employment.
Still scary, I know, but there is a lot more information and education out there to allow someone to start up a home based online business with mentoring that it is a shame to not take advantage of it.
You really owe it to yourself to find out what is really holding you back from taking complete control of your life and doing the work you want to do.
Find out and then take action!
Naturally the concept of the lizard brain came up.
If you don't know; it's the way Seth describe our tendency to fit in, not be different or stir things up, in other words, conform.
The interviewer asked how do you get out of the Lizard brain? He had a number of ideas including will power, habits that reduce it's influence or just letting it run loose and not give in.
He then discussed Seth's idea of shipping which is really just action; doing something.
It occurs to me that shipping is probably the best way to shake loose the hold of the lizard brain.
Sure make a plan.
But then execute it.
And keep executing.
And after that? Yup, you got it, execute some more.
I come from a tech background with project management and there is a place where the tendency is to cover all the basis before doing something.
Many projects just don't launch.
That is sometimes good, but I believe a great many opportunities have been missed due to a lack of action because that lizard brain was keeping us from stepping out of the norm and trying something different and probably unknown.
We live in a time when the people are looking to have greater control in their lives and want more security but are apprehensive of the risks involved in taking that control for themselves.
How about you? Me? I finally realized that the lack of security is so prevalent in our society; even our classic "safe" jobs, that it was time to take matters into my own hands.
Sure it was scary at first.
I was used to over 20 years of employment and contracting with various employers.
But the fact that they couldn't give me a better guarantee then doing it on my own, forced me to accept the only logical conclusion; it was far less risky to have my own business than to rely on someone else managing theirs for my employment.
This realization caused me to act and get past my "lizard brain" and its false sense of security in typical employment.
Still scary, I know, but there is a lot more information and education out there to allow someone to start up a home based online business with mentoring that it is a shame to not take advantage of it.
You really owe it to yourself to find out what is really holding you back from taking complete control of your life and doing the work you want to do.
Find out and then take action!
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