Virtual Assistants - Luxury Service Or Necessity?

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Take a minute and think of some of the things you may have removed from your budget once the recession hit.
If your business was affected that is.
If your business got a little slow and your phone wasn't ringing as much as it used to, what things did you determine were a WANT and not a NEED? Some people realized that paying someone to walk their dog was no longer necessary and they made time to do it themselves.
Others pulled out the lawn mover and decided cutting their own grass wasn't so bad after all.
So what about your virtual assistant? For years you've depended on your VA to manage your business but when money gets tight some business owners have decided that virtual assistance is a luxury service and they can handle their own marketing and clerical tasks.
Well of course you can! You're totally capable of submitting your own articles online, setting your own appointments, and even promoting your seminars.
I mean you did all those things before you even knew what a VA was right? However, WHY would you that? I would think having someone massage your neck while you're sitting in traffic is luxury service.
Having a virtual assistant manage your business so that you can spend more time making money...
definitely a necessity.
Let's not forget what an hour of your time is worth.
If clients are paying you between $100- $300 per hour for personal coaching then that's what you need to be doing as much as possible.
Realistically you'd be better off paying a VA $30 - $50 / hour to handle your online marketing than do it yourself and be LOSING $100 to $300 per hour by not working with clients.
You're the CEO of your company, share your expertise with the world and continue to delegate everything else.
Just a quick reminder of the numbers: If your VA is charging you $600 per month for 15 hours of service and you decide that you'll just do it yourself, you're NOT saving $600 per month.
Actually, you've lost $2250 in potential income! That's assuming your hourly rate for clients is $150.
By letting go of your VA you've wasted 15 hours ( or more) each month doing tasks that PayPal will NOT be paying you for.
In 15 hours you could have easily: - Prepared for your next seminar - Wrote an e-book - Or, wrote several articles for your newsletter and blog But instead, you're trying to figure out how to use html code to make changes to your website.
So, the next time you think virtual assistance is JUST a luxury service, think again.
You NEED your virtual assistant, and you know it! (smile)
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