Promoting an Affiliate Product
Everyone advertises affiliate products, either they are advertising to potential users or to potential affiliates.
One thing is for sure, everyone makes it sound either too easy or too hard.
Affiliate marketing is not hard, but it certainly isn't easy as well.
I mean it's much more than just getting accepted for an affiliate product which you will later slap on your blog and expect people to buy it.
In order to sell any product, affiliate products included, you have to promote that product.
But how can you promote a product without chasing away your visitors? It's not that hard, you just need to have a natural approach.
If your blog is about blogging the best type of products to offer and promote would be blog related, like WP and Drupal themes, SEO tools, affiliate networks, website hosting etc...
It is easy to promote any of these products as every blogger needs them, it's not like you are promoting a new exercise machine, which you could also do.
The bottom line is that these are things that you use, a blogger needs a theme, he needs hosting and he needs a few tools here and there to make his life of a blogger easier.
So it's normal for you to write about these products that you use and recommend them to others, very simple.
But this is not all, people will not buy something just the first time they see it on your website or just because you said it's good, you have to build a relationship with your readers and you have to follow through.
One thing people like is free stuff, so your best bet is to offer a free eBook or a product sample like an SEO tool with 14 days free trial in exchange for people subscribing to your blog.
Once you have them subscribed you are half way there as you can send them constant promotions without them visiting your website.
But you don't want to overdo it, you need to build a relationship remember.
So one promotion of a product should be preceded by 3 or 4 advice-like mails that will help the future customer get to know you and react when you give them a sales pitch.
Just sending them a product the moment they subscribe will result in them unsubscribing from your mailing list.
In other words, it's just like real life, a person needs to trust you in order to purchase something from you or to trust your word when you recommend something, so one thing we need to make money online besides traffic is trust, so get to work on it ASAP.
One thing is for sure, everyone makes it sound either too easy or too hard.
Affiliate marketing is not hard, but it certainly isn't easy as well.
I mean it's much more than just getting accepted for an affiliate product which you will later slap on your blog and expect people to buy it.
In order to sell any product, affiliate products included, you have to promote that product.
But how can you promote a product without chasing away your visitors? It's not that hard, you just need to have a natural approach.
If your blog is about blogging the best type of products to offer and promote would be blog related, like WP and Drupal themes, SEO tools, affiliate networks, website hosting etc...
It is easy to promote any of these products as every blogger needs them, it's not like you are promoting a new exercise machine, which you could also do.
The bottom line is that these are things that you use, a blogger needs a theme, he needs hosting and he needs a few tools here and there to make his life of a blogger easier.
So it's normal for you to write about these products that you use and recommend them to others, very simple.
But this is not all, people will not buy something just the first time they see it on your website or just because you said it's good, you have to build a relationship with your readers and you have to follow through.
One thing people like is free stuff, so your best bet is to offer a free eBook or a product sample like an SEO tool with 14 days free trial in exchange for people subscribing to your blog.
Once you have them subscribed you are half way there as you can send them constant promotions without them visiting your website.
But you don't want to overdo it, you need to build a relationship remember.
So one promotion of a product should be preceded by 3 or 4 advice-like mails that will help the future customer get to know you and react when you give them a sales pitch.
Just sending them a product the moment they subscribe will result in them unsubscribing from your mailing list.
In other words, it's just like real life, a person needs to trust you in order to purchase something from you or to trust your word when you recommend something, so one thing we need to make money online besides traffic is trust, so get to work on it ASAP.
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