Consumers are increasingly particular about the mobile phones deals which they are willing to avail of. network providers therefore try to target their cheap offers to suit consumers tastes. One of the prominent deals offered in this context are Sim only deals.

SIM only offers are aimed at consumers who travel a lot in different places and are constantly on the move. Such offers make it possible for the consumer to switch between different networks in different countries while at the same time all along being able to revert to the original SIM on returning to the place of origin. These mobiles do not come with any fixed mobile connection and it is possible for the consumer to switch networks. Amongst mobile phone offers these are definitely a favourite among consumers who are frequently travelling.

Contract mobiles are mobile phone deals that are attractive to consumers who like talking a lot. These are in the form of monthly rentals which come in the form of bills. The challenge for consumers is to see that they do not pay lengthy bills for services they use nominally or not at all. The contracts under this can range from a minimum of six months to a maximum of 21 months.An added advantage are the special offers which come accompanying such contract phones.

It is a misnomer to believe that handsets with pay as you go offers are without benefits. Amongst all offers, these are meant for low income consumers. This does not mean they are not without benefits. In fact handsets with these offers come with different features such as GPS, vast storage capacity, mobile internet, music player and high resolution camera. Thus at least as far as the UK market is concerned it cannot be said that these deals are disadvantageous to consumers.

These mobile phone deals take into account that the consumers are a diverse lot and have to be catered to for the commercial success of network providers.