Use Email Marketing To Create A Money Making Home Business
Here I will give you a few of the reasons why email marketing continues to be an excellent way to make money from home.
1. Build an opt in list of subscribers. Subscribers are people who agree to receive emails from you. They provide their name and email address and they have confirmed their intentions by clicking on a link provided in their inbox by an autoresponder company.
This is not spam email. They are people who legitimately are interested in hearing from you and are giving you permission to send them information.
We all receive spam email on a consistent basis and it is very irritating. You can feel comfortable in knowing that if you handle the people who have opted in to your list properly, in the future they can become your potential customers.
2. Purchase co-registration leads. Buying leads is a fast way to jump start a list in any niche. Basically you let a lead company build your list for you.
Once you have the names and email addresses of these people you follow up with them via an auto responder. Your goal is to establish a relationship with them so they trust you and will purchase products from you.
3. On the home page of your website add a sign-up form to your email list. Actually you want to have a sign-up form on every web page you have if you want to build your list faster. As a blogger you can add the sign-up form at the top of either your left or right hand sidebar so it shows up on every blog post automatically.
4. Develop a unique offer that would make a person want to join your list. Examples of this include an ebook, a free tips newsletter, free training, a report and many more. To come up with ideas of your own you can become an internet spy and look at what other marketers are doing.
5. Create a landing page and promote it in the marketing you do. For example, if you are doing article marketing you could have the link in your resource box lead to a landing page as opposed to your website.
Working with your list is the key to using email marketing as a money making home business. So get to know your subscribers as people and you can sell them products and earn money doing it.