How to Make Flyers for a Janitorial Business

• 1). Choose software in which to create your flier. There is variety of available word-processing software ranges to choose from, such free programs like openoffice.org, to affordable general-use software such as Microsoft Office Publisher, or more expensive programs such as Adobe InDesign. Just choose a program that is within your price range and that you will feel comfortable using, however, it might be worth spending more money on high-end software to allow you to produce more professional looking fliers for your janitorial business.
  
  
• 2). Grab the attention of the person looking at it. If you want to generate business for your janitorial company your flier will have to make a positive impact. To do this use a large, bold headline, maybe asking the reader a question. For example, since your flier is advertising a janitorial business you might put "Do you want to save money on your cleaning costs?" By using a question you are engaging the reader and encouraging her to read on to find the answer. Another idea would be to use an image or your company's logo. Techniques like this can make the reader remember your business.
  
  
• 3). Keep your flier design simple to avoid overcrowding.You must include all the information that your target audience will need: the name of your janitorial business, contact details, why they should choose your business and any special offers. The most effective fliers are the simple ones. Try to present all the important information in a single glance to quickly pique the reader's interest. Don't take for granted that the reader will spend time reading your flier so give them the key details quickly. Avoid using complex vocabulary and use a simple bullet point style, including details such as prices of cleaning and the hours your business will be open.
  
  
• 4). Set a focal point on your flier. This should be the primary selling point of your janitorial business. It could be a low price or special offer. This should be made to stand out so it is clear to the reader why they should choose your business over competitors. You might choose to advertise a low weekly rate or come up with a catchphrase stating how good your business is at cleaning.
  
  
• 5). Provide the contact details for you janitorial business at the bottom of the flier. By the time the reader reaches this point you can safely assume that they are interested in using your business, so provide your name and your company's name, address and telephone number at the end to keep that information fresh in the reader's mind.