Marriage or wedding are one of the oldest social customs which started back in the past and has been continuing even today. Through the ages of evolution, the form of wedding has changed considerably. In the time of the kings and the queens, the princesses were allowed to choose their own husband whereas the probable candidates had to qualify for being the most suitable boy for the princess. This system of wedding was called "Swayambara". We find many instances of such weddings in the annals of time.

But in this modern age, though the concept of marriage has not changed, it has definitely changed its form and procedure. Today, two forms of marriage are popular among the young men and women of the society namely- Love marriage and Arranged marriage. The concept of these two forms of marriage is entirely different and therefore their needs and requirements are also different.

Love Marriage is becoming popular these days due to the advancement in the living standards of the people. When two people start liking each other on the basis of certain understandings, it is said that they have fallen in love with each other. They try to know each other more closely and a deep bond of intimacy grows between them. Sooner or later, if no serious differences grow between them, they decide to get married and settle down in their own life. For a marriage like this, they do not require the permission from their family as their love for each other becomes more intense and they know nothing except themselves.

In the arranged marriage, of course, the system is different. Here the parents of the boy and the girl start looking for suitable match for their wards as soon a they find that they have grown up and they must settle down in their life now.

They make efforts to find a match first in their own acquaintances but if it results negatively, they take the shelter of the marriage Bureaus which are especially dedicated to find match for the young men and women. These marriage bureaus are the institutions which carry out a great social responsibility by bringing the soul mates together.

The Functions of Marriage Bureaus

Using the vast reach of the print and electronic media, the marriage bureaus make and maintain a huge database of probable boys and girls who wish to get married. They offer memberships to those young men and women and they provide them with information of suitable match according to their preferences.

The diversified nature of collection of the to-be grooms and brides make them confident of serving to all needs and criterions. With the increasing use of computers and the internet, the work of the marriage bureaus has become more challenging. These companies make their own websites and even offer free membership to the interested candidates.

On the other hand the candidates also get the worth of their money of subscription. They can see the pictures and biodata of the suitable match only at the click of their mouse. To increase the number of subscribers, these marriage bureaus go for extensive advertisement through different forms of media. They also appoint field workers who make contacts with the people to find a subscriber to their company. Due to their extensive marketing strategies, they claim to have a huge database of probable grooms and brides. They also claim to have the strength to meet any type of requirements as far as matrimonial alliances are concerned.
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Importance of the Marriage Bureaus:

In the present social set up, the importance of the marriage bureaus has increased manifold. At present, people have no time to spare to go and look for an alliance as they are very busy with their private and professional life. In this situation, the marriage bureaus serve you at your doorsteps. They can bring you the pictures and profiles of the suitable match according to your specifications that you make with them while taking the subscription.

The service of the marriage bureaus is cheap also as, sometimes; they offer free subscription to their subscribers. After the marriage is settled down, they charge certain sum of money from the subscribers but that amount is very meager with respect to their services.

Probably the most important part of the service of marriage bureaus is that the database that they maintain is very truthful and dependable as they make personal queries to the related parties while making them their subscribers. Therefore, there is a very positive chance of getting good and genuine alliances from the marriage bureaus.

Therefore it is true to say that the marriage bureaus carry a social responsibility to find out probable matches for young men and women.

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