Do You Make These Mistakes in Article Writing?
1.
Confusing the purpose of writing an article with the purpose of promoting them.
When writing and submitting an article, you can probably expect a few benefits such as lead generation, branding, promotion, etc.
However there should be only one reason to write an article, and that is to provide quality content to your readers.
If you don't focus on the reader first, then you won't achieve any of your promotional benefits.
First task should always be to get people reading your article, then you will gain their trust as an authority figure about the topic and they will be more likely to make a purchase from you.
2.
Not maximizing the promotional potential in an article.
Articles are an effective way to get links back to your site, but they are also capable of getting more visitors from search engines.
By mentioning keywords in strategic places, you can improve your chances of ranking higher in search engines.
Just make sure to not over do it.
Ideally you should aim to have a keyword density of around 1-3%.
Although getting links from the article itself is important, another important aspect is getting picked up by other electronic publishers who will potentially publish your article on their site.
Some publishers have large audiences, which mean more viewers for your article.
Contacting these kinds of publishers and asking about submissions can be a good way to get started.
3.
Publishing Content the reader doesn't care about Some people, who are generally new to article marketing, figure that all they need is the link, and that eventually someone will follow the link.
In other words they attempt a quantity over quality approach.
This has a couple of flaws to begin with.
The first is that reputable article banks and directories don't accept your content immediately, in fact most have a very careful and stringent acceptance policy.
The second is that if a reader looses interest they might not even make it to your link, in which case you have lost a potential customer.
Another similar issue with this is to figure out what readers want to read.
You won't get any of the benefits of article marketing if no one wants to read what you have to say.
Make sure your niche is popular enough that people are hungry for information.
Article marketing can be an extremely beneficial technique for generating traffic to a website.
If you make sure to remember to avoid the above mistakes, your site can begin to reap the benefits of article marketing.
Confusing the purpose of writing an article with the purpose of promoting them.
When writing and submitting an article, you can probably expect a few benefits such as lead generation, branding, promotion, etc.
However there should be only one reason to write an article, and that is to provide quality content to your readers.
If you don't focus on the reader first, then you won't achieve any of your promotional benefits.
First task should always be to get people reading your article, then you will gain their trust as an authority figure about the topic and they will be more likely to make a purchase from you.
2.
Not maximizing the promotional potential in an article.
Articles are an effective way to get links back to your site, but they are also capable of getting more visitors from search engines.
By mentioning keywords in strategic places, you can improve your chances of ranking higher in search engines.
Just make sure to not over do it.
Ideally you should aim to have a keyword density of around 1-3%.
Although getting links from the article itself is important, another important aspect is getting picked up by other electronic publishers who will potentially publish your article on their site.
Some publishers have large audiences, which mean more viewers for your article.
Contacting these kinds of publishers and asking about submissions can be a good way to get started.
3.
Publishing Content the reader doesn't care about Some people, who are generally new to article marketing, figure that all they need is the link, and that eventually someone will follow the link.
In other words they attempt a quantity over quality approach.
This has a couple of flaws to begin with.
The first is that reputable article banks and directories don't accept your content immediately, in fact most have a very careful and stringent acceptance policy.
The second is that if a reader looses interest they might not even make it to your link, in which case you have lost a potential customer.
Another similar issue with this is to figure out what readers want to read.
You won't get any of the benefits of article marketing if no one wants to read what you have to say.
Make sure your niche is popular enough that people are hungry for information.
Article marketing can be an extremely beneficial technique for generating traffic to a website.
If you make sure to remember to avoid the above mistakes, your site can begin to reap the benefits of article marketing.
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