How To Leverage Your Business On The Front End?

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There is a question I am going to ask that should make you think long and hard about the way in which you are approaching your business and it is "Are you doing it all back to front?" You see "old school" MLM teachings talk about leverage the way in which your business can seemingly explode exponentially when you achieve viral duplication in your downline.
The major flaw in that model is that 98% of ALL network marketers never manage to actually build a downline of any size to be able to see the fireworks go off in fact the average distributor recruits just two people in their entire career.
So the next thing you should ask yourself is why there is no focus on leverage at the front end of your business? The answer is that it has only become possible since the Internet evolved into being a level playing field for anyone to broadcast their business to a massive audience for no cost.
Think of YouTube as your TV Channel and you have a whole new perspective on your business.
Imagine the power of being able to "talk" to people about your business 24/7 on autopilot and you should not be able to sleep at night for the pure excitement of the opportunity for the Entrepreneurial spirits who take up the challenge and learn what it takes to master new skills that will enable them to write their own paycheck for life.
Another problem with tackling your business back to front is one we have all tried when we were new to the business because we were not aware of any other way and we were following the "proven formula" and that was buying leads.
Leads that you "buy" for pennies in the dollar have been sold multiple times over, they do not know you and they certainly do not welcome cold calls.
Ask yourself if you were just sitting down to some quality time with your family at the end of the day and the phone rings with an unwanted caller trying to get you to look at a website or go to a hotel meeting seriously how would you feel? It is like walking along in the Mall with a club in your hand and "clunking a passer by on the head" and dragging them into your store where you hope through your objection handling skills that you can get them to sign on the dotted line today.
When I heard about Attraction Marketing I was relieved, if you do this business the right way you will have highly targeted, interested people calling you asking to join your business.
They already "know" you and resonate with what you are doing online and that is the right way to build a sustainable business and a rock solid team.
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