In the meantime that human culture is developing forward incessantly, every industry and business scope has formed their own unique culture which develops together with the social economy and science and technology. Mining is a course that featured with mineral resources as the labor object, and specializes in the inspection, exploration, mining and ore dressing of energy rocks, metal, non-metal resources and other mineral materials. Of course, mining machinery culture has also become one of the subculture that has art, knowledge and concept in the long history. As the most crucial and important factor in the mining industry, the mining machinery plays a significant role.

The relevant companies that manufacturing mining equipment such as impact crusher and China ore beneficiation machines should pay more attention to the form, development and transformation of mining culture so that they can grasp the principal contradiction and solve the problem. Human development so far has become the master of the world but the human production activities must be on respect for nature rule is the premise, otherwise will necessarily being engulfed by nature, so the development of mining equipment to respect the objective law and will eat the consequences. According to data show that in 2008, the national coal production accounts for one third of the world but coal mine accident death toll has accounted for 80% of the world, no matter big or small coal mine disaster state-owned coal mine frequent, there are many factors but is not the main factors according to the mining culture laws will bring great loss.

Mining equipment enterprise also with, in today's knowledge economy age, especially to seek the future industry leading enterprises to be more should according to the objective laws, respect for mining culture comply with market changes. If mining culture is the spirit of the enterprise culture, then the market is the development of material civilization of social form, spirit and material both hands to catch, the market is the enterprise survival development necessary factors, no market is all talk, if you want to win the market, dominate the market must know how to market tactical strategy, market like battlefield, is you know, a door will only on the wane, bosom friend is not to understand yourself the circumstance of the enterprise and ability, to know he is not only understand competitors peer enterprises and consumers are competitive. The needs of the consumers have two kinds of forms: one kind is the reality demand, a potential demand, realistic demand is truly feel the needs of consumers, the potential demand of the ideology of the consumer is in no form the but again there needs.

For any enterprise that wants to be successful, he shall change his traditional concept, and really regard market as the starting point. If a company does not guide itself with mining culture and does not look far ahead and aim high, but just focus on increases market share in the short time, then what is waiting for it will only be failure. Learning and complying with mining concept and learning and transforming market philosophy is the only way which must be passed for a machinery company because the that fittest always survives is the living rule that never changes with time.