How Outreach Work From SEO Peterborough Experts Can Help Your Website Rank
SEO Peterborough Experts Utilise Outreach Strategy to Boost Your Link Profile
Outreach is a rather traditional way of building links and boosting traffic to your website, and is a strategy recommended by SEO Peterborough experts, but what does this entail? Outreach is essentially the process of sourcing third party websites and getting them to publish content that you have written. Many websites provide guest post opportunities for relevant brands or businesses, these have always been a great investment for webmasters as their users will benefit from a slice of your expertise via a well-written blog post, but there is also something in it for you! Many websites provide one or two backlinks to your website or social media profiles in return for a great piece of content so use these exciting opportunities to build links the right way and promote yourself as an authority on the web with high quality advice or information.
Getting Started
As I mentioned, there are plenty of websites that provide guest post spots so get started by compiling a spreadsheet of your favourites. Remember to keep it relevant when searching for websites that will be suitable places to promote your brand or business. SEO Peterborough experts recommend conducting some research on the keywords and phrases that drive people to your own website first and use the same or similar buzzwords to source relevant third party websites on the net. Use Google advanced search to find websites for guest blogging, combine one or two of your targeted keywords with the following to find outreach opportunities: write for us, guest post, guest blog, guest blogging and guest post guidelines. Delve as far as you can into the search results to source suitable websites and add these to your spreadsheet.
Writing and Submitting Your Post
Whilst many of these third party websites will be well versed in guest post etiquette, many more will not have a dedicated landing page for this service but don't be put off, contact the administrator directly regarding opportunities. Many websites will display guest post guidelines (which should be followed to the letter) and some may even give you the chance to upload and submit your blog for approval directly using Wordpress or another content management system. Others ask for a pitch so share your best and most relevant blog topic idea to impress. When it comes to creating content, SEO Peterborough recommend quality rather than keywords or promotional material, instead focus on creating an interesting piece that their users will love and want to share further.
Outreach is a rather traditional way of building links and boosting traffic to your website, and is a strategy recommended by SEO Peterborough experts, but what does this entail? Outreach is essentially the process of sourcing third party websites and getting them to publish content that you have written. Many websites provide guest post opportunities for relevant brands or businesses, these have always been a great investment for webmasters as their users will benefit from a slice of your expertise via a well-written blog post, but there is also something in it for you! Many websites provide one or two backlinks to your website or social media profiles in return for a great piece of content so use these exciting opportunities to build links the right way and promote yourself as an authority on the web with high quality advice or information.
Getting Started
As I mentioned, there are plenty of websites that provide guest post spots so get started by compiling a spreadsheet of your favourites. Remember to keep it relevant when searching for websites that will be suitable places to promote your brand or business. SEO Peterborough experts recommend conducting some research on the keywords and phrases that drive people to your own website first and use the same or similar buzzwords to source relevant third party websites on the net. Use Google advanced search to find websites for guest blogging, combine one or two of your targeted keywords with the following to find outreach opportunities: write for us, guest post, guest blog, guest blogging and guest post guidelines. Delve as far as you can into the search results to source suitable websites and add these to your spreadsheet.
Writing and Submitting Your Post
Whilst many of these third party websites will be well versed in guest post etiquette, many more will not have a dedicated landing page for this service but don't be put off, contact the administrator directly regarding opportunities. Many websites will display guest post guidelines (which should be followed to the letter) and some may even give you the chance to upload and submit your blog for approval directly using Wordpress or another content management system. Others ask for a pitch so share your best and most relevant blog topic idea to impress. When it comes to creating content, SEO Peterborough recommend quality rather than keywords or promotional material, instead focus on creating an interesting piece that their users will love and want to share further.
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