Keeping Design Simple - A Winning Or Losing Proposition?

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Designing your new website? Tempted by the idea of including all kinds of attractive features and widgets? Hey, most are-it is just the way of the web this day in age.
But what about trying to keep your website design as simple and minimalistic as possible...
ever given any thought to this idea? Who are you trying to emulate? This is a good first question to ask yourself before any web design project.
What other sites are giving you inspiration and ideas for your own design? What user experiences are you trying to bring to the forefront for your own visitors? And now for the most important question to ask yourself here...
why? That's right...
why are you trying to follow this particular design model as inspiration? What works for one site might work badly for your site.
Here's the deal-finding design inspiration from a number of different sites as you strive to develop your own website's concept is a great idea.
It will definitely help you clarify your specific design goals, whether they happen to be very similar to these inspiration sites, or whether they happen to be polar opposites.
But going back to our "why" question, you've got to give quite a bit of introspective thought to the reasoning behind one web design concept compared to the next.
For example: •Are you trying to draw the visitor deeper into your site? •Is your primary goal to get the visitor to read & understand your message? •How will all of the extra widgets and functionality actually go to help serve your cause? Many have the goal of going after one design concept just because "everyone else seems to be doing it.
" This is not a very good reason-in fact, it could end up significantly impairing your abilities to reach your own unique website/visitor goals.
Keep it simple.
All too often, the goal is to appear bigger than reality with a website.
To look like a major e-commerce site or to appear to be a Fortune 500 company are both very common design requests.
But unless there's a legit reason for coming across as just big, then is this really the right thing? Keeping it simple with design, following clean & minimal design and layout principles will better serve most small businesses and organizations by a long shot.
Bigger is not always better, and when it comes to presenting your message, being bigger and having more features & widgets embedded within your site only serves as a serious distraction from being able to share with your visitors what you really want to share with them.
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