Article Marketing - How to Attract Highly Targeted Traffic For Higher Conversions and More Sales
In order to attract highly targeted traffic, you need to do the following: Make every effort to write and submit killer content.
You are publishing articles for free.
If your free stuff is great, your paid products must be even better.
At least that's what your readers are thinking.
Also, the articles that you submit allow you to position yourself as an expert.
In order for others to see you as an expert, they must first be able to assess your knowledge.
Use your articles as tools to show your target audience that you possess expert knowledge in your niche, and that you understand what value means.
That's why it is of utmost importance that your articles contain useful and valuable content.
As you write, don't forget that you need to optimize your articles for the search engines as well.
That doesn't mean you should stuff your articles with the same keywords over and over again.
Sprinkle the important keywords throughout the article so that it appears as part of the article texts.
That's good enough.
But whatever you do, you must Always Write On Topic You need to write on topic for the search engines.
For instance, if you are writing about golf, you can write anything on golf shoes, golf clubs, golf techniques, etc.
If the search engines cannot determine a tightly focused theme for your articles, you have wasted your time and energy.
Furthermore, when you write on topic, you are actually pre-qualifying the web visitor.
The assumption here is that if an individual is interested enough to read the entire article AND checks out your website, there is a good chance that this same individual may end up doing some business with you.
When done right, your articles can bring you tens of thousands of page views, and thousands of clicks.
And the best part is, you get a steady stream of traffic month after month.
You are publishing articles for free.
If your free stuff is great, your paid products must be even better.
At least that's what your readers are thinking.
Also, the articles that you submit allow you to position yourself as an expert.
In order for others to see you as an expert, they must first be able to assess your knowledge.
Use your articles as tools to show your target audience that you possess expert knowledge in your niche, and that you understand what value means.
That's why it is of utmost importance that your articles contain useful and valuable content.
As you write, don't forget that you need to optimize your articles for the search engines as well.
That doesn't mean you should stuff your articles with the same keywords over and over again.
Sprinkle the important keywords throughout the article so that it appears as part of the article texts.
That's good enough.
But whatever you do, you must Always Write On Topic You need to write on topic for the search engines.
For instance, if you are writing about golf, you can write anything on golf shoes, golf clubs, golf techniques, etc.
If the search engines cannot determine a tightly focused theme for your articles, you have wasted your time and energy.
Furthermore, when you write on topic, you are actually pre-qualifying the web visitor.
The assumption here is that if an individual is interested enough to read the entire article AND checks out your website, there is a good chance that this same individual may end up doing some business with you.
When done right, your articles can bring you tens of thousands of page views, and thousands of clicks.
And the best part is, you get a steady stream of traffic month after month.
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